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BenefIT
September  2010   Issue Vol. 6  No. 12 

SecurITy
Keeping Your Identity On A Tight Leash
Your identity can be stolen and misused by cyber thieves. Read on to know how you can stay safe and keep cyber thugs at bay.

SecurITy
Preventive Measures To Fend Off Identity Theft Attacks
The frequency at which businesses and professionals are losing their identity to hackers, fraudsters and spammers, online, is very high these days. Many organisations have lost business and their reputations due to this. Recently, liquor baron Vijaya Mallya’s website was hacked; last year, Barack Obama’s Twitter account was hacked... There are innumerable cases of businesses and high profile individuals falling prey to identity thieves online.
Onkar Sharma of BenefIT Bureau caught up with Ravishankar, CEO of Nevales Networks, a network security company, to discuss the growing occurrence of identity theft, its repercussions and the preventive steps that can be taken.
SecurITy
Your Brand’s Presence On The Social Media,
Can Expose It To Risks

Even as companies leverage free Web-based tools to promote their brands online, they tend to ignore the risks the social media can pose to their business, in the absence of a well-thought out strategy.
 
Management
Easy Tips To Overcome The Post-implementation ERP Pangs
Getting employees to embrace new processes, systems and habits after you have directed the organisation towards process automation via ERP adoption, can be a daunting task. But just like every other challenge under the sun, this too is not beyond the ingenuity of clever managers and business heads.
Management
Technology Propels An Educational Goods Business, Forward
Shivani Educational Needs is a technology-driven business. Its ERP system has streamlined everything from inventory to purchase management.
 
Marketing
SMS Makes Your Mobile Marketing Campaign Work Harder
If expensive TV and newspaper advertisements are beyond your advertising budget, perhaps you should invest in SMS marketing. It’s quick, direct, affordable and prompts a fast response. Furthermore, if you aim to target a small group, it can even be done free. Read on...
Marketing
Five Video Sharing Websites That Are Good To Market On
YouTube is gaining traction as a leading marketing platform as it allows individuals and marketers to upload, share and view videos. Here are five other popular video sharing websites that can be useful for your business. Let’s take a closer look.
 
ProductivITy
Make The Most Of Your Laptop
Presenting handy tips to help you become a pro level laptop user.
MobilITy
Organisational Mobility The New Age Business Mantra!
Here are a few ways by which mobile technology can be leveraged to empower organisations—on the one hand, to enhance productivity and operational efficiency, and on the other, to invent new ways of reaching out to customers, suppliers and partners.
 
HR
Businesses Can Now Source Tally-Savvy Talent Via A Single Platform
If you are looking for talent proficient in Tally software, you need no longer rush to place expensive ads in newspapers. Tally Solutions has introduced a platform that brings together businesses using Tally with Tally-savvy talent.
Buyers' Guide
Surprise Tag
Ultra Portable Projectors Below Rs 36,999
 














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August 2010
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